The Six Words That Killed Quibi

Same Skill, Opposite Outcomes: How Jeffrey Katzenberg Built an Empire and Lost a Billion

Your brain doesn’t actually store information as facts—it stores it as patterns and relationships. When you encounter something new, your brain immediately asks: “What is this like?” You can’t turn this off. Every comparison you make is your brain’s way of understanding the world.

This is why analogies are so powerful. And so dangerous.

I worked closely w…